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These stretch from banking services to agricultural advice and, now, dating.
According to Mobi Thinking Africa, the top mobile activities for mobile-only users are related to apps: downloading games (55%), downloading music (54%) and social networking (52%).
Mobile applications are slowly transforming African society.
Over the past few years, more and more Africans are turning to their mobile phones for services.
Some of the most popular traditional apps addressed the locally relevant “needs” of African society.
Kenya’s money-transfer application, M-Pesa, revolutionised day-to-day banking for millions in rural areas who do not have access to traditional banks.